Soho - South Melbourne

Project Summary

Inspired by the iconic architecture of New York’s Meatpacking District, this three-storey commercial office block in South Melbourne stands as a statement piece in design-led workspace development. Constructed with raw brick facades, industrial-style finishes, and a rooftop designed for entertaining, this building has redefined boutique commercial presence in one of Melbourne’s most dynamic precincts surrounding the popular South Melbourne Market.

Built with a long-term hold strategy, the property was acquired and developed to provide a high-performing, appreciating asset in the heart of South Melbourne’s thriving business and lifestyle hub.

Key Features

• Four levels of premium office space – 173 sqm per level
• Rooftop terrace with integrated outdoor kitchen for staff or client entertaining
• Iconic brickwork inspired by New York’s Meatpacking District
• Lift access and architecturally integrated amenities
• End-of-trip facilities and secure access
• Modern industrial interiors and natural light throughout

Build Snapshot

• Land Purchase: $1,220,000 + costs
• Construction Cost: $1,950,000
• Valuation on Completion: $4,400,000
• Build Duration: 12 months

Outcome & Investment Strategy

This development was retained under a long-term “Buy, Build & Keep” strategy to create a flagship commercial asset for ongoing business use and capital appreciation. Achieving a $4.4M valuation on completion, the project demonstrates our ability to add substantial value through design, execution, and market insight.

Investor Takeaway

The South Melbourne HQ exemplifies our capacity to transform inner-urban land into high-yielding, design-forward commercial properties. Our approach to building timeless, high-utility assets has proven both profitable and strategic—cementing our credibility with future investors and partners.

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